At 123av, your privacy is not an afterthought. This Privacy Policy explains exactly what personal data we collect from Pakistani players, why we collect it, how we use it, who we share it with, and what rights you have over your own information. We've written it in plain English — not deliberately confusing legal language — because we think you deserve to understand it.
123av does not sell, rent, or trade your personal data to third parties for marketing purposes — ever. Your information is used only to operate your account, process payments, ensure security, and improve the 123av platform.
Every connection between your device and 123av is encrypted using industry-standard SSL/TLS technology. Your login credentials, payment details, and personal information are transmitted securely and stored in encrypted form.
You have the right to access, correct, and request deletion of your personal data held by 123av. Submit a data request through our support team and we will respond within 30 days. Your account settings also let you manage communication preferences directly.
Your payment data — including Easypaisa and JazzCash account details — is used solely to process your deposits and withdrawals on 123av. We do not store full payment credentials on our servers; transactions are handled through secure payment gateways.
123av uses cookies for session management, security, and platform analytics only. We do not use third-party advertising cookies. You can manage cookie preferences in your browser settings at any time without losing core platform functionality.
We keep your data only as long as we need it. Active account data is retained while your account exists. After closure, we retain data for a legally required period for anti-money laundering and dispute resolution purposes, then delete it.
Important: This Privacy Policy applies to all users of the 123av platform including the website and mobile application. By registering an account on 123av, you confirm that you have read and understood how we handle your personal data as described in this policy.
123av is an online gaming and sports betting platform serving players in Pakistan. We take the privacy of our players seriously and we are committed to being transparent about how we collect and use personal information. This Privacy Policy explains our data practices in plain, straightforward English.
This policy applies to data collected through the 123av website at 123av-bangla.com, the 123av mobile application, and any related services, tools, or communications we provide. It should be read alongside our Terms and Conditions and Responsible Gaming policy.
By accessing or using 123av, you acknowledge that you have read this Privacy Policy and that you understand and agree to how we process your personal data as described here. If you do not agree, please do not use the platform.
For the purposes of this Privacy Policy, 123av refers to the operator of the 123av platform. Throughout this document, "we", "us" and "our" refers to 123av. "You", "the player" and "the user" refers to any individual who creates an account on or accesses the 123av platform.
123av is the data controller responsible for the personal data of its registered players. As data controller, we determine the purposes and means by which your personal data is processed. If you have any questions about our data practices, you can reach us at support@123av-bangla.com or through the live chat function on the 123av platform.
123av collects several categories of personal data from players. Below is a clear breakdown of what we collect, why, and how it is gathered.
| Category | Examples | How Collected |
|---|---|---|
| Identity | Full name, date of birth, CNIC / passport number | Registration form, KYC verification |
| Contact | Pakistani mobile number, email address | Registration form |
| Financial | Easypaisa / JazzCash account number, bank IBAN, card last 4 digits | Deposit and withdrawal requests |
| Technical | IP address, device type, browser, operating system | Automatic collection on platform access |
| Transactional | Deposit history, game play history, bet amounts, withdrawals | Platform activity records |
| Behavioural | Pages visited, games played, session duration, feature usage | Analytics cookies and server logs |
| Communications | Live chat transcripts, email correspondence, support tickets | Direct communication with 123av |
Most of the personal data 123av holds about you is data you provide yourself — during registration, when making deposits or withdrawals, when completing identity verification, or when contacting our support team. We do not collect more data than we need for these purposes.
When you visit or use the 123av platform, we automatically collect certain technical data about your device and your interaction with the platform. This includes your IP address, device identifiers, browser type and version, operating system, and information about how you navigate the 123av platform. This data is collected for security, fraud prevention, and platform improvement purposes.
In some circumstances, 123av may receive data about you from third-party sources. This includes identity verification results from KYC service providers, transaction data from payment processors such as Easypaisa and JazzCash, and fraud risk scores from security service partners. We use this data only to fulfil our legal obligations and to protect the security and integrity of the platform.
123av uses the personal data we collect for the following specific purposes:
We do not: use your data to build advertising profiles, share your data with advertising networks, or make automated decisions about you that have significant legal or financial effects without human review.
123av processes your personal data on the following legal bases:
123av does not sell, rent, or trade your personal data to third parties for commercial or marketing purposes. We share your data only in the following limited circumstances:
To process your deposits and withdrawals, 123av shares relevant payment data with our payment processing partners — including the gateway providers for Easypaisa, JazzCash, NayaPay, SadaPay, IBFT, and card payments. These providers process your payment data under their own privacy policies and in compliance with applicable financial regulations.
To fulfil our age verification and KYC obligations, 123av may share your identity documents and personal details with third-party identity verification service providers. These providers confirm the authenticity of your documents and return a verification result to 123av. They do not retain your data beyond what is required for the verification process.
123av uses third-party security tools that may process technical data (IP addresses, device fingerprints, session patterns) to identify suspicious activity, fraud attempts, and prohibited behaviours such as the use of bots. These partners process data strictly for the purpose of providing security services to 123av.
123av may disclose your personal data to law enforcement agencies, regulatory bodies, or courts where we are legally required to do so, or where disclosure is necessary to protect the rights, property, or safety of 123av, our players, or the public.
In the event that 123av undergoes a merger, acquisition, or sale of assets, your personal data may be transferred to the acquiring entity as part of that transaction. We will notify you by email or through a platform notice if this occurs and will ensure that the acquiring entity is bound by equivalent data protection commitments.
Important: 123av never shares your personal data with advertising networks, data brokers, or social media platforms for the purpose of targeting you with third-party advertising.
123av takes the security of your financial data particularly seriously. Here is how we handle the payment information of Pakistani players:
Cookies are small text files stored on your device when you visit a website. 123av uses cookies and similar tracking technologies to keep you logged in, remember your preferences, maintain session security, and collect analytics data that helps us improve the platform.
123av uses the following categories of cookies:
123av does not use advertising cookies or allow third-party advertising networks to place cookies on the 123av platform.
You can manage cookie preferences for non-essential cookies below. Essential cookies cannot be disabled as they are necessary for 123av to function.
You can also manage cookies through your browser settings at any time.
123av implements a comprehensive set of technical and organisational measures to protect your personal data against unauthorised access, disclosure, alteration, and loss:
Your responsibility: No security system is completely foolproof. You are responsible for keeping your 123av login credentials — your password and any two-factor authentication codes — confidential. 123av will never ask for your password via email, live chat, or any other channel. If someone claiming to be 123av asks for your password, it is not us.
123av retains your personal data for as long as is necessary for the purposes for which it was collected, or as required by applicable law. Here is a summary of our retention practices:
When data is no longer needed and the retention period has expired, 123av deletes or anonymises it securely. We do not retain data indefinitely.
As a 123av player, you have the following rights in relation to your personal data. To exercise any of these rights, contact our support team via live chat or email at support@123av-bangla.com. We will respond within 30 days.
You can request a copy of all personal data 123av holds about you. We will provide this in a readable format within 30 days.
If any personal data we hold about you is inaccurate or incomplete, you have the right to have it corrected. Update basic details yourself in your account settings, or contact support for other corrections.
You can request that 123av delete your personal data. Note that we cannot delete data we are legally required to retain — for example, AML transaction records — but we can delete all other data on your request.
You can request your personal data in a machine-readable format (JSON or CSV) for transfer to another service provider.
You can object to 123av processing your data for direct marketing at any time. You can also object to processing based on legitimate interests, subject to overriding legal requirements.
In certain circumstances, you can request that 123av restricts the processing of your data while a request or complaint is being investigated.
123av is strictly an adult platform. You must be 18 years of age or older to register and use the 123av platform. We do not knowingly collect personal data from anyone under 18 years of age.
If we become aware that an account has been registered by a person under 18, we will immediately close the account, void any associated transactions, and securely delete the minor's personal data to the extent permitted by applicable legal obligations.
If you are a parent or guardian and you believe that a person under 18 in your household has registered on 123av, please contact our support team immediately via live chat or at support@123av-bangla.com. We will investigate and act promptly.
We also recommend using parental control software to prevent minors from accessing online gaming platforms. Information on available tools is available on our Responsible Gaming page.
123av reviews this Privacy Policy periodically and may update it to reflect changes in our data practices, changes in applicable law, or new features added to the platform. The date of the most recent update is shown at the top of this page.
Where changes are material — for example, a change in how we share data with third parties — we will notify registered players by email and through an in-platform notice at least 7 days before the change takes effect. For minor changes such as clarifications or corrections, we may update the policy without prior notice.
Your continued use of the 123av platform after a policy update constitutes your acceptance of the revised Privacy Policy. If you do not agree to the updated policy, you should stop using 123av and close your account.
Current version: This Privacy Policy was last updated in January 2025. We recommend checking this page periodically to stay informed about how 123av handles your data.
If you have any questions, concerns, or requests relating to your personal data and how 123av handles it, please get in touch using any of the following channels:
We aim to acknowledge all privacy-related queries within 2 business days and to resolve them fully within 30 days. If your query is complex or requires additional verification, we will keep you informed of progress throughout.